New Way Wood is an international family-owned company that combines the long-standing traditions of Ukrainian craftsmanship with advanced European technologies in the production of engineered wood flooring.

Since the very first day of operation, our core principles have remained unchanged: uncompromising product quality, customer care, and a responsible approach to environmental sustainability.

The story of New Way Wood began with the meeting of two cousins, Serhii Kikyrchyn and Renatas Griškevičius, who, despite having different life journeys and professional backgrounds, decided to combine their knowledge and experience to build a business of their own.

Serhii Kikyrchyn, based in Zakarpattia, Ukraine, and Renatas Griškevičius, who had spent many years working across European Union countries, realized that despite the distance and the different paths they had taken in life, they shared the same values and a common ambition to create a truly high-quality product.

At that time, Serhii possessed extensive technological expertise and significant management experience, while Renatas had already established himself as a successful entrepreneur.

The combination of their knowledge, experience, and entrepreneurial vision became the foundation for New Way Wood’s successful growth and development.

This is how New Way Wood was born — a joint venture between two brothers, a family business they continue to develop not only for today, but also for future generations.

From the very beginning, the company was built on three fundamental principles: dedication, quality, and care.

These principles continue to define our approach to business, our relationships with partners, and our commitment to creating products we can be proud of.